Saturday, November 21, 2009

Blogger Warning - Gifts

New laws are going into effect that may change your blogging business model.

FTC will now have the right to fine you $11,000 per instance of giving a product review that you are doing in exchange for free product or money without disclousing the relationship.

Here are the new FTC Guidelines and a couple of voices of reason on what you can do to protect yourself from liability.

Voice One - Getgood
Voice Two - Aviva Directory

1 comment:

Susan Getgood said...

Thanks for the link. One correction though -- there are no fines.